
13 Essential KPIs That Every Content Marketer Should Be Tracking
Content marketing is a powerful way to grow your business, but it can be hard to know exactly what’s working. If you’re not measuring the
Content marketing is a powerful way to grow your business, but it can be hard to know exactly what’s working. If you’re not measuring the
Synthetic media has encapsulated our everyday lives in a multitude of ways. The pace of the digital revolution has increased exponentially over the past few
If you are a graphic designer or a VA who takes care of the visual content for social media, websites, email design, newsletters, or marketing
Will AI-generated content replace human creatives? Sometimes it sounds like it if you listen to the biggest AI-first-movers out there, but the answer is actually
876 billion dollars. That’s how much money will have been spent on digital ads worldwide by 2026, according to experts’ predictions. Take a minute to take
We’ve written articles before about the big legal problems with using AI-generated content for commercial purposes. Platforms like Dalle-2 and Midjourney promise customers that they
If you’ve recently been online, especially on your favorite social media platforms like Instagram, you would have noticed that Live content is taking over. From
We are visual beings – naturally drawn to content with rich, appealing graphics. So if you’re creating content marketing with images, you have two choices:
“If the company’s facts (speed, price, quality) are superior to the competition, any good competitor will duplicate them, or worse improve upon them, as soon
According to Google, there are 750 billion images on the internet. No wonder it can be hard to stand out from the crowd as a
Which title works best? How long should the text be? These are just some of the questions that tend to crop up in marketing groups on
There are several factors that you need to consider when designing a website to make it have a positive impact on your audience. You need
Do you think of social media as an asset to your business? Do you consider it a platform that can further your business goals? Or
In the near future, all professional stock photographers will lose their jobs. And all stock photo platforms will have to change drastically. Not because of
A B2B marketing funnel takes your customers on a journey from initial sign-up to long-term buyer. But while a funnel is a great way to
Kudos that you have developed a stellar app. But how will you stand out among the 2.87 million apps? It is necessary to drive growth to
Based on data from millions of websites and advertising campaigns, JumpStory has put together six Golden Rules for selecting the right stock photos for your
We all know content is king. It drives traffic to our websites and helps us convert leads into customers. However, some content is more impactful
I can’t think of a book about painting or photography that does not start with the color theory. Yet what can color wheels, complementary colors,
In the last couple of years, companies have formed solely to scour the internet for unauthorized uses of copyrighted works. It is a booming business,
In recent years, we’ve seen the rise of platforms that offer free, use-for-anything, even-commercial-purposes stock photos. Services like Unsplash, Pexels, and Pixabay are making it
Content marketing isn’t easy. In fact, every new day means that it becomes a bit more difficult to get your content in front of the
Be sure to read this short guide before using images from Unsplash, Pexels, Pixabay, or other free image platforms! But if it’s so popular, how
As human beings, we love FREE stuff. That’s why a marketing strategy like sampling works very well. It’s also the reason why many people use